What Does Medicare Leads Cost in 2026? A Quick Pricing Guide

A quick-reference format-by-format breakdown helps agents understand typical 2026 pricing across the range of Medicare lead options available.

Q: What Do Live Transfers Typically Cost?

Live transfers typically command the highest per-lead price, reflecting the genuine screening and immediate connection this format provides.

Q: What Do Verified Digital Leads Cost?

Verified digital leads typically price below live transfers but above raw, unscreened contacts, reflecting their moderate screening depth.

A Quick Format-by-Format Reference

• Live transfers: highest per-lead pricing.
• Verified digital leads: moderate pricing.
• Aged or shared lists: lowest per-lead pricing.
• T65 leads: often a premium given consistent conversion value.

Q: What Do Aged or Shared Lists Cost?

Aged or shared lists typically represent the lowest per-lead pricing, reflecting their minimal screening and lower typical conversion likelihood.

Q: How Does T65 Pricing Compare?

T65 leads often command a premium across formats, reflecting their consistent, predictable conversion value regardless of the specific delivery format chosen.

Q: What Factors Shift These General Figures?

Regional competition, seasonal timing, and specific provider reputation all shift these general figures, making local research still worthwhile beyond this quick reference.

Q: Are Prices Likely to Change During the Year?

Prices can shift throughout the year, particularly around enrollment periods, making it worth checking current figures periodically rather than relying on a single point-in-time reference indefinitely.

Building a habit of periodic price checking helps agents stay genuinely current rather than budgeting based on figures that may have since shifted.

Using This Guide as a Starting Reference

Using this guide as a starting reference point, then confirming current specifics with a trusted provider like EverInsurer.com, supports informed 2026 budget planning.